In Pharma Marketing, tech innovation is frequently avoided because of the high risk and pushback that come from heavy regulation. Ashik Desai, EVP of Business Growth and Analytics of ContextMedia recently published an article, “The Pharma Marketers’ Innovator’s Dilemma” in DTC Perspectives. In his article, Ashik explains the need to strive for innovation in pharmaceutical marketing despite these difficulties, and describes a system of evaluation he employs to decide which innovations to pursue. Click here to read the full article.
Outside of ContextMedia, Rishi Shah and Shradha Agarwal are also investors. In 2012, the pair founded Jumpstart Ventures, a private angel fund that is invested in over 30 ambitious early-stage companies solving real world problems. In 2014, J.B. Pritzker hosted the first Chicago Venture Summit, where he aimed to make Chicago attractive to investors looking for opportunities beyond Silicon Valley. As both an entrepreneur and an investor, Shradha Agarwal was recently featured in a Blue Sky Innovation article detailing the return of Chicago Venture Summit in 2015. Shradha is mentioned alongside other attendees from the 2014 Summit, including Padmasree Warrior, Peter Thiel and Travis Kalanick. Full article here.
Mayor Rahm Emanuel and ContextMedia CEO Rishi Shah announced today that the company plans to hire for an additional 200 jobs in Chicago this year including positions across all functional areas and skill levels. ContextMedia also expects to add 400 additional jobs in Chicago next year as it continues to expand. The company, which moved into its current 33,000 square foot headquarters at 330 North Wabash Avenue in April, has already outgrown its space and will be looking to expand in 2015. “ContextMedia is a great example of the tech economy we have in Chicago today and the even stronger tech economy we are building for tomorrow,” Mayor Emanuel said.
ContextMedia was founded in 2006, and went from being a dorm room idea to the fastest growing digital health information company at point of care. ContextMedia believes in giving back to the Chicago entrepreneurial ecosystem that has supported them along the way, and as a token of their support, ContextMedia sponsored Chicago Startup Weekend this year. Chicago Startup Weekend helps provide an event where creators can connect, combine and renew each other’s resources and capabilities to create value through new forms of interaction, service and learning mechanisms. To learn more about Chicago Startup Weekend click here.
ContextMedia was named winner of the Lighthouse Award at ITA’s 15th Annual CityLIGHTS Awards. The Lighthouse Award is presented to a growth-stage company, which through innovation in products, services or business approach, has grown to become a serious competitor in the marketplace, with over $25M in revenue. ITA CEO Fred Hoch commented, “The CityLIGHTS Awards have led the way for the past 15 years – showcasing who and what will define success in years ahead,” and ContextMedia is proud to be in the company of some of the best in the industry. Prior recipients of the award include Fieldglass, Redbox, and Groupon. These winners have had exits of over $17B, raised over $1B in IPOs and over $2B in venture capital. For a full list of winners, click here.
ContextMedia is proud to be nominated for a PM360 Trailblazer Award for Best Point of Care Initiative! PM360 Magazine, a leading health-marketing magazine, honors the industry’s most outstanding companies with their annual Trailblazer Awards. ContextMedia has been nominated because of our innovative Patient Education Exam Room Tablet, which is currently in over 4,000 exam rooms since its launch in October, 2013. Anna Stashower, CEO of PM 360, commented, “This year’s finalists have proven that the industry is up for the challenge of adapting to the changing healthcare environment by delivering real solutions to change outcomes.” For a full list of nominees, click here.
ContextMedia has been nominated for the 2014 ITA CityLIGHTS Awards! The prestigious ITA CityLIGHTS program honors companies and individuals whose innovation and success drives growth in the Tech Industry and Illinois. ContextMedia has been named a finalist for two awards: The Lighthouse Award, for growth-stage companies, which through innovation in products, services or business approach, have grown to be serious competitors in the marketplace, and The CityLIGHTS Award, for companies or individuals who consistently support growth of the Illinois tech industry through leadership and/or collaboration that brings the spotlight to the community. Please click here to vote for ContextMedia – we appreciate your support!
Among five other Chicago tech companies, ContextMedia has been recognized by Built in Chicago as “One Coming into Their Own.” Co-Founder, Shradha Agarwal, shares her excitement of two big milestones: a new office and doubling in revenue. To fill the space and keep up with demand, the company plans to hire an additional 100 ContextMedians by the end of the year. Read here to find out more behind ContextMedia’s success!
ContextMedia:Health sponsored this year’s Top 25 DTC Marketers of the Year Luncheon at the JW Marriott Hotel. ContextMedia is dedicated to creating relevant and engaging experiences within the industry, and the decor, gift bags full of healthy snacks, and custom made trophies were all indicative of exactly that. The Top 25 winners included representatives from more than 20 different manufacturing companies, with each marketer championing both the interests of the patient and brand. Rishi Shah, CEO of ContextMedia attended the luncheon along with Shradha Agarwal, CSO. Rishi stated, “We’re in a time of powerful innovation and progress in how brands are empowering patients to manage their health and we’re very delighted to be able to help recognize the pioneers and leaders who are pushing things forward in our industry”. Read the full press release here and see a photo of Shradha Agarwal speaking at the event below.
Rishi Shah, Founder and CEO of ContextMedia, Inc. was asked to speak to MIT entrepreneurs at the Hacking Medicine Hackathon hosted by WebMD in New York City! The event was Friday, April 4th – Sunday, April 6th. The goal of the event was “to bring together inventive, forward-thinking minds to change the status quo and create disruptive solutions in healthcare today.” Rishi Shah knows a thing or two about disrupting the healthcare trends with his company’s innovations, so he was well suited for the panel. Want to read more about the event? Click here and check out the photos below!
After four years of effort, Chicago Global Shaper and ContextMedia Co-Founder, Shradha Agarwal, closes one of ContextMedia’s long-awaited accounts. What is the secret behind her success? Following a simple three-step model that combines true persistence and patience. Click here to read more!
Rishi Shah, Co-Founder and CEO of ContextMedia, Inc. is once again a founder, adding DecisionPoint to his growing list of accomplishments. DecisionPoint is a non-profit trade association which was created by the Point of Care Communications Association, or PCCA. This association will focus on educating pharmaceutical companies about the value, benefits and proper use of point of care communications available for both patient and provider education by creating a platform for cooperative industry efforts. Read the press release here.
This conference is for:
Marketing executives from pharmaceutical, device, biotech and diagnostic companies interested in deepening their understanding of new patient trends and insights that will impact future marketing strategies and tactics.
Marketing and regulatory experts from leading pharmaceutical companies, marketing agencies and regulatory bodies. You will also hear from industry consultants focused on diabetes care in the public health, medical and academic sectors.
Trends and insights that will impact marketing strategies and tactics for brand marketers targeting people with diabetes.
Global digital out-of-home media (DOOH) revenues generated by digital place-based networks, billboards and signage operators, grew 15.3 percent to $6.97 billion in 2011 and are projected to expand 19.2 percent in 2012, according to new data released today by Stamford, Conn.-based PQ Media. PQ Media defines the global DOOH industry by two major platforms — digital place-based networks (DPNs) and digital billboards & signage (DBBs) — and six venue and location categories.
“While TV remains the 800-pound gorilla of ad-based media due to its reach, scarcity and measurement, DPNs offer brands opportunities to extend their reach by engaging target consumers with contextually relevant content in venues outside the home,” said Patrick Quinn, CEO of PQ Media.
Read more at Digital Signage Connection.
“According to studies by PQ Media and Veronis Suhler Stevenson, consumers are spending more time outside the home in activities that include commuting, shopping, and traveling, and entertainment venues also provide new opportunities for advertisers. Digital out-of-home networks situated in venues where consumers are spending extended periods of time—and are unable to skip advertisements—will provide the most opportunity in the coming years.”