Category Archive: Press Room

Leadership, Humility, and the Role Each Plays at ContextMedia

Posted on April 17th, 2014

Rishi Shah, Founder and CEO of ContextMedia, was recently interviewed by Chicago Tribune, for the Blue Sky Innovations feature. In the interview, Rishi talks about leaving college before graduation, ContextMedia’s office move, and the his angel investment fund. Rishi has come a long way since dropping out of Northwestern, and his digital media company has, too. Rishi speaks about his co-founder, Shradha Agarwal, and why their relationship works so well. While they are both excellent leaders, Rishi brings the confidence and exuberance necessary to run a company, while Shradha brings a level of humility and rationale to keep the company grounded, yet profitable. Want to learn more about Rishi, Shradha, and their company? Read the full article here.

ContextMedia Featured on Fox News!

Posted on April 9th, 2014

ContextMedia, Inc. was recently named one of Chicago Crain’s “Best Places to Work for Millennials”. It was big news — even Fox heard about it! They interviewed Shradha Agarwal, President and Co-Founder of ContextMedia, to be featured in their segment highlighting some of the best companies to work for. Jake Hamilton of Fox News calls these companies “vibrant”. Best part? We’re hiring! Want to watch the video? Click here.

Crain’s Best Places to Work Names ContextMedia to the List!

Posted on April 8th, 2014

Crain’s Chicago Business published their list of Best Places to work, and this year, ContextMedia landed on the list! Placing 5th in the category for “Best for Millennials”, ContextMedia prides itself on openness and transparency. Those qualities are integral to the culture built by Rishi Shah, CEO, and Shradha Agarwal, CSO. From Office Olympics to the Purple Man Award, the company aims to make the office a place of business and fun. And guess what? They’re hiring! To see the other winners and read the full article, click here.

ContextMedia Expands to New York City!

Posted on April 8th, 2014

ContextMedia, Inc. has expanded beyond Illinois with the New York team acquiring a new office space that leads their sponsorship sales, research and marketing efforts in the region. With the new office located in historic Midtown Manhattan, ContextMedia’s New York team looks forward to expanding upon the groundwork laid by the Chicago team, and Founders Rishi Shah and Shradha Agarwal, CEO and CSO, respectively. As the company’s suite of digital healthcare networks delivering condition-specific programming continues to grow, the New York team will be committed to building new partnerships with health-care brands to provide a holistic marketing solution at the point-of-care. Watch out New York! Here comes ContextMedia! Read the full article here.

11 Pieces of Advice for Improving Your Sales Pitch

Posted on April 4th, 2014


A sales pitch should be a two-way dialogue to build a partnership around a sales solution to a client problem. Women sometimes focus too much on their pitch and perfecting the delivery, but don’t leave enough room to listen, adapt and have a conversation. It’s important to establish a relationship with a client and not focus solely on the sales transaction.
Shradha AgarwalContextMedia

Shradha Agarwal

Read the other 10 pieces of advice here.

8 Ways Startups are Changing the Healthcare Industry

Posted on April 4th, 2014


8. Tech Integration for Improving Care
The use of technology to build better relationships, improve communication and diagnose early based on EMR-integrated provider-patient platforms excites me as a healthcare angel investor. Although the quantified self receives lots of attention, large segments of our population are not as tech-savvy, and technology needs to have tangible and immediate benefits for high adoption.

The second trend is compliance-based technology that allows patients to stay in therapy, receive consistent feedback and rely on a support network (IVR/SMS).
Shradha AgarwalContextMedia

The the other 7 ways statups are changing the healthcare industry.


20 Questions with Ashik Desai, EVP of Business Development at ContextMedia

Posted on February 10th, 2014

Ashik Desai, EVP of Business Development at ContextMedia, was recently interviewed by IdeaMensch. IdeaMensch connects with thousands of entrepreneurs and since Ashik is a star performer at ContextMedia, he was selected for an in-depth interview. Ashik states that he “is a firm believer in execution”, and that “the key to bringing ideas to life is having a vision, getting insight from others on it, and then making it happen”. In the interview, Ashik speaks about his undergrad at Northwestern, what a typical day is for an EVP, trends that excite him  – even what he eats for breakfast! Want to learn more? Read the full interview here.

How to Make the Most of Patient Waiting Time

Posted on December 2nd, 2013

Waiting rooms are an inevitable part of the healthcare system. Both children and adults have all been there before; we all know that sitting around waiting for our appointment can feel like a waste of time. So, how can we turn “wait time” into an educational and engaging learning experience? That’s the question that ContextMedia sets out to answer each and every day. Co-founders Rishi Shah and Shradha Agarwal chose to embrace technology, personalize information to target various demographics around the US, and provide educational content to patients living with chronic illnesses where and when they take action. Once the groundwork was laid, the next step was to hire the best talent to enable the evolution of these ideas. Matt Garms, Member Outreach Manager at ContextMedia, Inc., is one prime example of that talent. Matt recently had an article published on Yahoo regarding patient wait time and how to make the most of it, since his role at ContextMedia means he knows how physicians can truly educate and engage their patients. Read the full article here.

Think Creatively! Giving Back Even When Resources are in Short Supply

Posted on November 1st, 2013

The startup community is oftentimes very philanthropic, giving back not only to other entrepreneurs, but also to charities and causes about which they’re passionate. For many startups though, time and resources are in short supply. Shradha Agarwal, CSO of ContextMedia, was recently interviewed by the Young Entrepreneur’s Council for an article featuring advice on how startups can get their employees to give back to the things their organization cares about most. Shradha advises companies to align interests with charities that coincide with what your organization accomplishes. Shradha states that ContextMedia “supports initiatives and encourages team members to share their personal causes with teammates, supporting through attendance and tickets or contributions.” ContextMedia has “chosen two areas, health and education, which align with what we do.” Other suggestions from entrepreneurs included making social good a part of company culture and leading by example. There are many inventive ways to encourage employees to give back, even if resources are not readily available. Read the full article here.

Our Very Own featured in Entrepreneur Magazine!

Posted on August 20th, 2013

Rishi Shah, CEO of ContextMedia and Shradha Agarwal, CSO, were recently featured in Entrepreneur Magazine! The article highlights how Rishi and Shradha met (at Northwestern) and where the idea for ContextMedia came from (while writing an article on out-of-home media for their university’s business magazine). They realized bringing targeted media to doctor’s waiting rooms would make a great business and the idea for ContextMedia was born. ContextMedia’s videos reach 50 million U.S. patients a year and serve those at Yale, Stanford, Johns Hopkins, Northwestern, Harvard and more. Pick up a copy of Entrepreneur Magazine on stands in September 2013 or read the full article here.

Establishing Your Business and Knowing When to Expand

Posted on August 4th, 2013

“New ideas are the lifeblood of any business,” writes Shradha Agarwal, Co-Founder and CSO of ContextMedia. Do you currently own a business and want to expand on your original idea? Do you want to target a new market? Shradha published an article for Growth University on advising readers to aim to gain market share in one category, excel in that area, and only then should they consider expanding their business. Shradha recognizes the importance of new products, services, and offerings, yet she also understands the need to focus on becoming the best at one thing, and then expanding into other categories. Shradha believes “It’s really crucial to be financially established and have strong expertise in one area of your field before you branch out into others.” Read more of her advice in the full article here.

TechWeek 2013 has come and gone, but the memories (and videos) last forever…

Posted on July 2nd, 2013

Rishi Shah, CEO of ContextMedia, and Shradha Agarwal, CSO, participated in TechWeek 2013 in Chicago. ”Techweek, Inc. was formed to enable the innovation ecosystem in Chicago’s emerging tech scene by bringing in entrepreneurs, tech visionaries, and thought leaders from around the world for one week” according to the Techweek website. Shradha was not only honored as part of TechWeek 100, but her and her co-founder, Rishi, were featured by BizTech Magazine speaking about various aspects of TechWeek. Check out the video here (for Rishi) and here (for Shradha).

ContextMedia Supports the ADA

Posted on June 27th, 2013

On May 20th, Rishi Shah, CEO of ContextMedia, and Brad Purdy, COO, participated in Drive Fore the Cure, a golf outing which benefitted the American Diabetes Association. ContextMedia has a long standing commitment to diabetes education and donated $7,500 to the cause. The ADA reportedly “raised a record breaking $245,000 for diabetes research, education and advocacy”. Read more here.

ContextMedia named to list of ’101 Best and Brightest Companies To Work For’!

Posted on June 11th, 2013

For the second year in a row, ContextMedia has been named to the list of Chicago’s ’101 Best and Brightest Companies To Work For’ by the National Association for Business Resources. According to PR Newswire, “Companies that excel at employee relations, use innovation to motivate employees, and implement creative compensation programs will be recognized.” By measuring categories such as compensation, benefits, employee enrichment, shared vision, etc., an independent research firm evaluates each company. Based on their findings, 101 companies are selected, and ContextMedia is proud to have been chosen for this honor again. See the press release and full list of winners here.

Simple Solutions to Combat Complex Problems

Posted on May 29th, 2013

Small Business Trends recently featured an article and asked the Young Entrepreneur Council (YEC) for suggestions of how to best solve conflict between employees. According to the article, “the entire startup suffers” even when as little as two employees are in a disagreement. Shradha Agarwal, a YEC member and co-founder of ContextMedia, Inc. advises treating these employees like adults who can come to a resolution on their own. Some other suggestions included addressing the situation immediately as well as bringing in an objective third party. Want to learn more about how to combat employee conflict in your office?  Click here.

What’s Age Got To Do With It?

Posted on May 29th, 2013

According to Shradha Agarwal, CSO of ContextMedia, Inc. you are never too young to become a mentor. Shradha was recently featured in Under30CEO stating, “Mentoring doesn’t have to revolve around offering expertise on a topic – it can simply be sharing your own personal experiences or just listening to the other person.” Not only is mentoring a way to give back to others, mentoring also allows you to learn a lot about yourself and become a better business leader. There is no magic age to start acting as a mentor, and there is never too small an impact to make. Read the full article here.