ContextMedia sponsors 2nd Point of Care Marketing Congress
Posted on April 30th, 2015
Did you know that Point of Care marketing yields 97 percent higher brand recognition?
As the PoC quickly becomes the industry’s most effective platform, a growing number of pharmaceutical, biotech and medical device companies are changing the way they market their brands to consumersLife science marketers and brand managers are realizing that the best way to reach patients is while they are already actively seeking medical attention at the PoC.
Rishi Shah Talks Entrepreneurship at Northwestern
Posted on April 3rd, 2015
On March 3, 2015, ContextMedia CEO and cofounder Rishi Shah spoke to students at Northwestern about his journey as an entrepreneur, from selling watercolor paintings door-to-door in his neighborhood at the age of 5 to leading ContextMedia, the fastest growing company in the point-of-care space. Rishi chronicles the development of the idea behind ContextMedia as a student at NU. “My love since I was young has been media,” Shah said to the crowd. “What if you had that power in a scalable way? Serving up media not just based on who and when […] but also where?”
Click here to read coverage of the discussion in the Northwestern Business Review – a publication coincidentally founded by Rishi and Shradha Agarwal while students at Northwestern.
How to Find an Angel Investor
Posted on March 25th, 2015
On March 24, 2015, ContextMedia Cofounder and President Shradha Agarwal spoke on the Chicago Tribune’s Panel, “How to Find an Angel Investor.” Shradha, who is a founding partner in Jumpstart Ventures, spoke to the the importance of being selective when deciding on an investor.
“The more an entrepreneur knows in advance about a potential angel, the more fruitful their meeting is likely to be, Agarwal said. She said plenty of capital is available because of willing angel investors and relatively good returns in the private market. That’s why entrepreneurs shouldn’t be concerned with taking capital from just anyone, she said.”
To see full coverage of the panel - including more tips for entrepreneurs and an interview with Shradha - click here.
ContextMedia Named to Fortune’s 8 Chicago Startups to Watch
Posted on March 18th, 2015
ContextMedia is proud to have its roots in Chicago’s burgeoning startup community. As ContextMedia grows, it stays committed to the community’s rapid growth; the founders are active investors in early stage startups, and the company has pledged to create 600 jobs in the next two years. Fortune recently released a list of 8 of the hottest startups in Chicago, and ContextMedia was included, alongside other high growth Chicago firms such as Groupon, Belly and GrubHub. Click here to see the full list.
5 Reasons Selling in Healthcare is Fun Again
Posted on March 10th, 2015
In the past few years, healthcare sales has changed. Traditional sales tactics of wining and dining physicians have been replaced by an newfound appreciation of creating value and improving quality of care for patients. Member Outreach Sales Manager, Dave DiCosola, recently published a blog post explaining why this is the most impactful, innovative, and exciting time in healthcare sales. Click here to read the full article.
Shradha Agarwal Featured in Under30CEO
Posted on March 2nd, 2015
Entrepreneurship requires risk, courage, and most of all, perseverance. In a recent interview with Under30CEO, ContextMedia cofounder and President, Shradha Agarwal, details the characteristics of a successful entrepreneur. Shradha explains, “…there’s an amount of courage in almost anything you pursue, but there’s probably a lot more perseverance and grit that’s required as an entrepreneur. It takes a lot of courage to launch, but it takes even more courage, persistence, and grit to keep going.” To see the full article and learn more about Shradha’s perspective on entrepreneurship, click here.
Shradha Agarwal Profiled at the Montgomery Summit
Posted on March 2nd, 2015
ContextMedia President Shradha Agarwal and COO Brad Purdy recently attended the Montgomery Summit in Santa Monica, which is a gathering of senior level investors and top executives from growth stage technology companies. In the lead up to the Summit, Shradha was interviewed alongside other female tech leaders by industry vet Dennis Kneale.“Media is a powerful platform based on the curation of the right content targeted to the right audience,” [Shradha] says. “That’s the power of media: Match the patient with the messaging that most resonates with them.” Click to read “At the Monty Summit: Women-in-Tech”.
Ashik Desai on The Innovator’s Dilemma
Posted on February 18th, 2015
In Pharma Marketing, tech innovation is frequently avoided because of the high risk and pushback that come from heavy regulation. Ashik Desai, EVP of Business Growth and Analytics of ContextMedia recently published an article, “The Pharma Marketers’ Innovator’s Dilemma” in DTC Perspectives. In his article, Ashik explains the need to strive for innovation in pharmaceutical marketing despite these difficulties, and describes a system of evaluation he employs to decide which innovations to pursue. Click here to read the full article.
Shradha Agarwal Featured in Article on Chicago Venture Summit
Posted on February 11th, 2015
Outside of ContextMedia, Rishi Shah and Shradha Agarwal are also investors. In 2012, the pair founded Jumpstart Ventures, a private angel fund that is invested in over 30 ambitious early-stage companies solving real world problems. In 2014, J.B. Pritzker hosted the first Chicago Venture Summit, where he aimed to make Chicago attractive to investors looking for opportunities beyond Silicon Valley. As both an entrepreneur and an investor, Shradha Agarwal was recently featured in a Blue Sky Innovation article detailing the return of Chicago Venture Summit in 2015. Shradha is mentioned alongside other attendees from the 2014 Summit, including Padmasree Warrior, Peter Thiel and Travis Kalanick. Full article here.
Brad Purdy on Creative Office Tactics
Posted on February 2nd, 2015
Many new offices have ping pong tables and an open layout, but what should a company really prioritize when creating its headquarters? ContextMedia COO Brad Purdy speaks to Bisnow to provide insight to the design of ContextMedia’s headquarters, which the firm has called home since May 2014. Click to read Brad’s perspective on the topic, along with the perspectives of other real estate and tech figures from Chicago.
ContextMedia Hosts Job Growth Press Conference with Mayor Rahm Emanuel
Posted on January 26th, 2015
Mayor Rahm Emanuel and ContextMedia CEO Rishi Shah announced today that the company plans to hire for an additional 200 jobs in Chicago this year including positions across all functional areas and skill levels. ContextMedia also expects to add 400 additional jobs in Chicago next year as it continues to expand. The company, which moved into its current 33,000 square foot headquarters at 330 North Wabash Avenue in April, has already outgrown its space and will be looking to expand in 2015. “ContextMedia is a great example of the tech economy we have in Chicago today and the even stronger tech economy we are building for tomorrow,” Mayor Emanuel said.
ContextMedia Named to Forbes Most Promising Companies in America
Posted on January 22nd, 2015
After more than doubling in employees over 2014, ContextMedia is proud to be ranked #47 on Forbes’ list of Most Promising Companies in America. Forbes’ third annual list of America’s Most Promising Companies recognizes 100 privately-held, high-growth companies. Companies that made the list boast compelling business models, strong management teams, as well as notable customers and investors. Forbes’ final assessment was based on growth (both in sales and hiring), quality of management teams and investors, margins, market size and key partnerships. To view the full list of companies please follow the link here.
Illinois Technology Association Spotlights Brad Purdy
Posted on October 16th, 2014
Following ContextMedia’s ITA Citylights Lighthouse Award, ContextMedia’s COO, Brad Purdy, was featured in a Spotlight with the Illinois Technology Association. Brad discusses the path that brought him to ContextMedia, explaining that the “rare combination of social impact and an amazing team made the decision to join CM an easy one.” Brad also discusses he experience he’s gained as COO, as well as his commitment to growth and innovation at both ContextMedia and in the larger Chicago tech community. Click here to read the full interview.
Taking a “Risk” on the Next Generation of Female Entrepreneurs
Posted on October 15th, 2014
Why is now the right time to invest in female entrepreneurs? In an article on Built In Chicago, Jessica Tenuta, co-founder of Packback Books, discusses some of the challenges female founders face in starting a company today. Shradha Agarwal, President of ContextMedia, has risen to become one of Chicago’s most preeminent female founders. Jessica details Shradha Agarwal’s investment in her company and in female founders across Chicago, and reflects on the impact those investments are having start-up gender landscape. Read the full article here.
Shradha Agarwal Interviewed on Fox Business
Posted on October 7th, 2014
Shradha Agarwal, Co-Founder and President of ContextMedia, immigrated to the U.S. at the age of 19, and would go on to help start ContextMedia while attending Northwestern University shortly thereafter. In a featured interview about Immigrant Entrepreneurship Fox Business’ STOSSEL, Shradha discussed what led her to decide to start her company in the United States and how she integrated her Indian values into her American work ethic at ContextMedia. To watch the full episode, click here (Shradha’s segment starts at 33:02).
Built In Chicago Names ContextMedia as “One Coming into Their Own”
Posted on July 6th, 2014
Among five other Chicago tech companies, ContextMedia has been recognized by Built in Chicago as “One Coming into Their Own.” Co-Founder, Shradha Agarwal, shares her excitement of two big milestones: a new office and doubling in revenue. To fill the space and keep up with demand, the company plans to hire an additional 100 ContextMedians by the end of the year. Read here to find out more behind ContextMedia’s success!